Looking to spruce up your website? What better time than today to make some updates and changes to your existing website or maybe even create a new one! There are a number of reputed website design and development companies in Kolkata and around the world that specialize in creating functional websites that boosts one’s SEO ranking.

In this highly competitive digital arena, it is important to keep oneself updated with the latest trends and changes. As a result, adapting to these changes and implementing them in one’s work accordingly. Discussed here are some of the top trends of 2020 when it comes to both website design and development.

Responsive Websites 

These days, mobile friendly web designs are in vogue, which means that the designers and developers are taking the responsive design approach while creating a website. Having a responsive design allows one’s websites or pages to automatically adapt to a screen of any size, be it a laptop, desktop, smartphone or tablet. 

Chatbots All the Way

Why hire full-time customer service representatives, when their job can be done in a more cost effective way by implementing chatbots? Adding live chat to one’s website will boost the customer experience because of the instant responses. Having chatbots not only alleviates the user experience, it also a more sophisticated and scalable solution, where there is zero human error. 

Reign of the Motion UI 

Among the latest trends that will reign in 2020, Motion UI definitely makes it to the list. It can be used for any kind of website design. From adding animated charts, background animations and page header transitions, Motion UI gives the website an appealing look. It is thus important to hire agencies that are capable of all these and much more. While looking for the best web design companies near me, one will come across a list of names but conducting the necessary research is essential before finally collaborating with an organization.  

Voice Search Optimization

Text based search functionality is getting replaced with voice search optimization, with the likes of Google Assistant, Siri and Alexa. Recent studies have revealed that with the voice search feature, the mobile responsiveness of business sites are enhanced.  

Progressive Web Apps or PWAs

The Progressive Web Apps or PWAs are a great concept because of their efficient functionality and use. They can work offline and happen to match the mobile first approach. Big corporate giants like Flipkart, Tinder, Uber and Twitter use PWAs and have thus witnessed an increase in conversions. 

Conclusion
To summarize, updating one’s existing website or creating a brand new one requires an amount of preparation and research before going through with it. Irrespective of one’s experience in the digital arena, there are tons of well-established web design companies in Kolkata for freshers and professionals alike.